Zotayika, malo otsekera, ogona, komanso malo ogwirira ntchito akhala nkhani yodziwika bwino kwambiri m'Chitetezo cha malonda chaka chino, omwe akuwonetsa kuti alibe chidwi. Malinga ndi "China 20

Pakusintha kwa msika ndi mpikisano, nsanja ngati dingdong Maicai ndi hema zatsopano, zomwe zilibe, zomwe zilibe, zomwe zikugwiranso ntchito mwayi wobwera nazo mipata yatsopano. Ena asiya kukula kwamphamvu kuti ayang'ane mwaluso m'malo mongoganiza, pomwe ena akupitiliza kukulitsa njira zawo zozizira komanso zowonjezera pa intaneti kuti mugawane nawo msika.

Ndikofunika kudziwa kuti ngakhale kuti kuchuluka msanga kwa makampani ogulitsa atsopano adakumana ndi zovuta zambiri, zidakali ndi ndalama zozizira kwambiri komanso ndalama zogwirira ntchito, zotayika zambiri, komanso madandaulo ogwiritsa ntchito. Kwa nsanja ngati dingdong Maicai ndi hema watsopano kuti mufufuze zatsopano ndikupita patsogolo, Ulendowu mosakayikira uzikhala wovuta.

Masiku a Ulemerero apita

M'mbuyomu, kukula kwa intaneti kwa intaneti kunapangitsa kuti bizinesi ikhale yatsopano. Zoyambira zingapo ndi zimphona za pa intaneti zidafufuza mitundu zosiyanasiyana, poyendetsa makampani. Zitsanzo zimaphatikizapo mtundu wa Forest-Warehouse yoyimilira ndi Dingdong Macai ndi Missfresh, ndi malo ophatikizika osungiramo malo ogulitsira omwe ayimiriridwa ndi herghui. Ngakhale osewera a E-Commerce ngati JD, TMAALL, ndi Pindodupoo inapangitsa kukhalapo kwawo kunamveka.

Osewera am'manja, ogulitsira ndege, ndi osewera a intaneti adasefukira njira yatsopano ya E-Commerce, ndikupanga kuphulika kwatuluka ndikupikisana ndi mpikisano waukulu. Komabe, mpikisano waukulu "wofiyira" pamapeto pake unapangitsa kuti kugwedezeke kotheratu kwa gawo lamitundu yatsopano, kubweretsa nthawi yozizira kumsika.

Choyamba, kutsatira njira zoyambirira ndi nsanja zatsopano za e-commerce kudapangitsa kuti kukukula kosalekeza, zomwe zimapangitsa kuti ndalama zambiri ziziyenda bwino komanso zotayika zambiri, ndikupeza zovuta zofunika. Ziwerengero zikuwonetsa kuti mu gawo lanyumba latsopano la E-Commerce

Kachiwiri, chifukwa cha mpikisano wamagetsi wamagetsi, ndalama zogwirira ntchito kwambiri, komanso kusinthasintha kwa msika, nsanja zambiri zamalonda zomwe zatsekedwa, zizindikiritso, ndi kutuluka. Mu theka loyamba la 2023, Yonghui masitolo akuluakulu 2 223

Chachitatu, nsanja zatsopano zatsopano zakhala zikulimbana ndi phindu, zomwe zimapangitsa kuti ndalama zikhale zosamala kwambiri zokhuza ndalama zothandizira ndalama. Malinga ndi Iimdia kafukufuku, kuchuluka kwa ndalama ndi ndalama zomwe zili mu gawo la E-Commerce zomwe zidagunda zatsopano mu 2022, zimangoyambiranso kufika pa 2013. Pofika pa Marichi 2023, panali chochitika chimodzi chokha chogulitsa m'mafakitale a China chatsopano, omwe ali ndi ndalama zokwana 30 miliyoni.

Mwachinayi, nkhani monga mtundu wazogulitsa, kubweza, zopereka, ma odala, komanso mawu abodza ndizofala, zimapangitsa kuti madandaulo a malonda atsopano a e-commerce. Malinga ndi "E-Commerce nsanja," Mitundu yapamwamba ya madandaulo kuchokera kwa ogwiritsa ntchito a E-Commerce mu 2022 inali yabwino kwambiri (16.25%), zovuta zobwezeretsedwa (16.25%).

Dungdong Macicai: Kubwereranso patsogolo

Monga wopulumuka Nkhondo zatsopano za e-commerce zomwe zimagwiritsidwa ntchito, Dingdong Macai zakhala zosakhazikika, zomwe zimapangitsa kuti zitheke kuti zisabwererenso zobisika.

Kuyambira 2022, Dingdong Maicai pang'onopang'ono adachoka m'mizinda yambiri, kuphatikiza Xiamen, Tianjani ku Guangdong, hungshan ku Ahuai, ndi Langfang ku Hebei. Posachedwa, idasinthiranso msika wa Sichian-chongq, kutseka malo ku ChongQung ndi Chengdu, ndikusiyira malo 25 amzindawo.

Mawu a Dungdong Maicai pazambiri zobwerera mtengo komanso kusintha kwamphamvu ngati zifukwa zosinthira magwiridwe ake ku Chopqing ndi Specients m'malo awa ndikusunga ma opaleshoni enieni kwina. Mwakubwezerani ndalama za dingdoi zomwe zimafuna kuti muchepetse ndalama komanso kusintha.

Kuchokera pazambiri zachuma, njira yodula mitengo ya mitengo yodula ya Dundica yaonetsa bwino, moyenera phindu lake. Ripoti la Zachuma likuwonetsa kuti ndalama za dingdong za q2 2023 zinali 4.8406 biliyoni rMB, poyerekeza ndi 6.6344 biliyoni munthawi yomweyo chaka chatha. Phindu la Gaap la Gaap linali 7.5 miliyoni RMB, ndikulemba kachitatu kotala la phindu losakhala ndi ntchito.

Hema watsopano: Kuukiratu

Mosiyana ndi njira ya Dingdong Maicai ya "Kudula Ndalama," hema atsopano, omwe amatsatira njira yolumikizira nyumba, ikupitilizabe kukula mwachangu.

Choyamba, hema adakhazikitsa "maola 1 kuti atenge msika wa nthawi yomweyo, kulembanso otumizira ambiri kuti apititse patsogolo ntchito ndikudzaza mipata yomwe ikusowa njira zatsopano. Pofuna kukondwerera ndi maunyolo opatsa, hema imathandizira kuti azigwiritsa ntchito mofulumira komanso kugwiritsa ntchito nthawi yoyenera komanso zophophonya za malonda atsopano. Mu Marichi, Hema adalengeza mwalamulo kukhazikitsidwa kwa "maola 1 ndikuyamba kubereka kumene.

Kachiwiri, Hema amatsegula mwamphamvu malo ogulitsa m'mizinda yoyamba, ndikufuna kukulitsa gawo lake pomwe nsanja zina za E-Commerce zimayambiranso. Malinga ndi hema, masitolo atsopano 30 amakonzedwa kuti atsegule mu Seputembala, kuphatikiza 16 masitolo azaka 3, 9 hema premier, 1

Komanso, hema ayambitsa mndandanda wake. Ngati atalemba bwino, ipeza ndalama zambiri zopangira ntchito zatsopano, kufufuza ndi chitukuko, ndi kukwezedwa kwa msika kuti muthandizire kukula kwa bizinesi ndi kukulitsa. Mu Marichi, Alibaba adalengeza za "1 + 6 + 6 + 6 و Komabe, malipoti aposachedwa akuti Alibaba adzaimitsa Hong Kong IPA, komwe Hema adayankha ndi "Palibe Ndemanga."

Kaya hema amatha kulemba bwino - koma ili kale ndi zochulukirapo, zolemera zolemera, komanso dongosolo labwino kwambiri, ndikupanga bizinesi yokhazikika, ndikupanga mtundu wabizinesi yokhazikika.

Pomaliza, ngakhale kubwerera kwawo kupulumuka kapena kuukira pa nsanja monga hema watsopano ndi Dingdong Maicai akuphatikiza mabizinesi awo omwe alipo pomwe akufuna kusintha zinthu zatsopano. Akukulitsa njira zawo kuti akapeze "zopinga" zatsopano ndikusinthanitsa ndi ma tracks awo, kusintha kwa nsanja yazomera ndi mitundu yambiri. Komabe, ngakhale maulendo atsopanowa adzakula bwino komanso kuthandizira kukula kwamtsogolo kumayenera kuonedwa.