Kuyambira pomwe mtundu wa Unilever Walls udalowa mumsika waku China, ayisikilimu yake ya Magnum ndi zinthu zina zakhala zikukondedwa ndi ogula. Kupitilira zosintha zamtundu, kampani ya makolo a Magnum, Unilever, yakhazikitsanso lingaliro la "kuchepetsa pulasitiki" pamapaketi ake, ndikukwaniritsa zofuna za makasitomala osiyanasiyana. Posachedwa, Unilever adapambana Mphotho ya Silver ku IPIF International Packaging Innovation Conference ndi CPiS 2023 Lion Award pa 14th China Packaging Innovation and Sustainable Development Forum (CPiS 2023) chifukwa cha luso lake lopanga ma CD komanso zoyeserera zochepetsera pulasitiki zomwe zimathandizira kuteteza chilengedwe.
Unilever Ice Cream Packaging Wapambana Mphotho Awiri Packaging Innovation
Kuyambira 2017, Unilever, kampani ya makolo ya Walls, yasintha njira yake yopangira mapulasitiki ndikuyang'ana "kuchepetsa, kukhathamiritsa, ndi kuthetsa pulasitiki" kuti akwaniritse chitukuko chokhazikika komanso kubwezeretsanso pulasitiki. Njira iyi yabweretsa zotsatira zazikulu, kuphatikiza kupanga mapangidwe a ayisikilimu omwe asintha zinthu zambiri pansi pa Magnum, Cornetto, ndi Walls zopangidwa ndi mapepala. Kuphatikiza apo, Magnum yatenga zida zobwezerezedwanso ngati zotchingira m'mabokosi oyendera, kuchepetsa kugwiritsa ntchito matani opitilira 35 apulasitiki osasinthika.
Kuchepetsa Pulasitiki pa Gwero
Zogulitsa za ayisikilimu zimafunikira malo osatentha kwambiri panthawi ya mayendedwe ndi kusungirako, zomwe zimapangitsa kuti ma condensation ikhale nkhani wamba. Kupaka kwamapepala kwachikhalidwe kumatha kukhala konyowa komanso kufewetsa, kukhudza mawonekedwe azinthu, zomwe zimafunikira kukana madzi ambiri komanso kukana kuzizira pamapaketi a ayisikilimu. Njira yomwe ikupezeka pamsika ndikugwiritsa ntchito mapepala opangidwa ndi laminated, omwe amaonetsetsa kuti madzi akuyenda bwino koma amasokoneza kukonzanso ndikuwonjezera kugwiritsa ntchito pulasitiki.
Othandizira a Unilever ndi kumtunda adapanga bokosi lakunja lopanda laminated loyenera kuyendetsa ayisikilimu ozizira. Chovuta chachikulu chinali kuwonetsetsa kuti bokosi lakunja silingagwirizane ndi madzi komanso mawonekedwe ake. Kupaka kokhazikika kopangidwa ndi laminated, chifukwa cha filimu ya pulasitiki, kumalepheretsa ulusi kuti usalowe mu ulusi wamapepala, motero kusunga mawonekedwe a thupi ndi kupititsa patsogolo maonekedwe. Zopaka zopanda laminated, komabe, zimayenera kukumana ndi zotsutsana ndi madzi za Unilever ndikusunga zosindikiza ndi maonekedwe. Pambuyo poyesa maulendo angapo, kuphatikizapo mafananidwe enieni ogwiritsira ntchito mufiriji, Unilever adatsimikizira bwino varnish ya hydrophobic ndi mapepala a phukusi lopanda laminated.
Cornetto Wamng'ono Amagwiritsa Ntchito Hydrophobic Varnish M'malo Mwa Lamination
Kulimbikitsa Kubwezeretsanso ndi Kupititsa patsogolo Kukhazikika
Chifukwa cha mawonekedwe apadera a ayisikilimu a Magnum (wokutidwa ndi chokoleti), kuyika kwake kuyenera kupereka chitetezo chokwanira. Poyamba, EPE (expandable polyethylene) padding ankagwiritsidwa ntchito pansi pa mabokosi akunja. Nkhaniyi idapangidwa kale kuchokera ku pulasitiki ya namwali, ndikuwonjezera zinyalala za pulasitiki zachilengedwe. Kusintha kwa EPE padding kuchoka kwa namwali kupita ku pulasitiki yobwezerezedwanso kumafuna miyeso ingapo kuti zitsimikizire kuti zida zobwezerezedwanso zikukwaniritsa zofunikira zoteteza panthawi yamayendedwe. Kuonjezera apo, kuwongolera khalidwe la zinthu zobwezerezedwanso kunali kofunika kwambiri, kumafuna kuyang'anira mozama kwa zopangira zopangira komanso njira zopangira. Unilever ndi ogulitsa adachita zokambirana zingapo ndikukhathamiritsa kuti awonetsetse kugwiritsa ntchito moyenera zida zobwezerezedwanso, zomwe zidapangitsa kuti kuchepa kwa matani 35 a pulasitiki amwalire.
Izi zikugwirizana ndi Unilever's Sustainable Living Plan (USLP), yomwe imayang'ana kwambiri "mapulasitiki ochepa, mapulasitiki abwinoko, komanso opanda pulasitiki". Makoma akuwunikanso njira zina zochepetsera pulasitiki, monga kugwiritsa ntchito mafilimu opangira mapepala m'malo mwa pulasitiki ndikutengera zida zina zobwezerezedwanso mosavuta.
Tikayang'ana m'mbuyo zaka zomwe Walls adalowa ku China, kampaniyo yakhala ikupanga zatsopano kuti zigwirizane ndi zokonda zakomweko ndi zinthu monga Magnum ayisikilimu. Mogwirizana ndi njira yaku China yosinthira zobiriwira komanso zotsika kaboni, Walls yathandizira kusintha kwa digito pomwe ikupitilizabe kukhazikitsa njira zachitukuko zokhazikika. Kuzindikirika kwaposachedwa ndi mphotho ziwiri zopangira ma phukusi ndi umboni wa zomwe wachita pakukula kobiriwira.
Nthawi yotumiza: Aug-25-2024