Mu Okutobala 2023, zidamveka kuti Meituan Maicai atsegula malo atsopano ku Hangzhou, zomwe zikuwonetsa kusamuka kwakukulu kuyambira pomwe Zhang Jing adakwezedwa kukhala Wachiwiri kwa Purezidenti wa Meituan.
Pakati pa zomwe zikuchitika m'makampani omwe "akukhalabe", Meituan Maicai akadali m'modzi mwamakampani ochepa omwe ali m'malo osungiramo zakudya zatsopano kuti apititse patsogolo kukula kwadziko lonse.
Akuti chaka chino, Meituan Maicai adalowa kale m'mizinda iwiri yatsopano, Suzhou ndi Hangzhou yomwe ikuyenera kutsegulidwa posachedwa, yomwe ili ku East China.
Mpaka pano, Meituan Maicai wakhazikitsa ntchito m'mizinda isanu ndi itatu, kuphatikiza Beijing, Langfang, Shanghai, Suzhou, Shenzhen, Guangzhou, Foshan, ndi Wuhan.Izi zikuwonetsa kuti mawonekedwe a Meituan Maicai akukhudza zigawo zosiyanasiyana kuphatikiza East China, South China, North China, ndi Central China.
Makamaka, kuthamanga kwa Meituan Maicai sikuthamanga kwambiri ndipo ndikocheperako poyerekeza ndi makampani apaintaneti.Pazaka zingapo zachitukuko, Meituan Maicai wakula mpaka mizinda yochepera khumi, Foshan ndi Guangzhou amaonedwa kuti ndi mzinda umodzi.
Chifukwa chake, owonera ena amakhulupirira kuti kukula kwa Meituan Maicai mumsika wa Hangzhou sizodabwitsa.
Komabe, akuwonetsanso kuti Meituan Maicai sangathe kukula mofulumira m'dziko lonse panthawi yochepa, pokhapokha ngati makampaniwa asintha kwambiri, monga kugwa kwa ena opikisana nawo akuluakulu monga Dingdong Maicai ndi Pupu Supermarket, zomwe zingafulumizitse kukula kwa Meituan Maicai.
Kuphatikiza apo, njira ya Meituan Maicai yotsegulira malo atsopano a Hangzhou ndi yofanana ndi njira yake pamsika wa Suzhou, motsogozedwa ndi gulu la Shenzhen osati gulu la Shanghai (msika wa Shenzhen pano ndi umodzi mwamizinda yomwe ikuchita bwino kwambiri pakati pa mizinda isanu ndi itatu).
Ngakhale izi, zimakhala zovuta kuti Meituan Maicai achotse Dingdong Maicai ku East China.Dingdong Maicai ndiwolimba makamaka ku East China, makamaka ku Shanghai ndi Suzhou, ndipo akhazikitsa zotchinga zina zakumaloko pantchito zachakudya zatsopano.Pazogulitsa, makamaka ndi mtundu wake, Dingdong Maicai awonetsa kuchita bwino ku East China.
Owona pamsika akuti, "Sizikuwoneka zophweka kutulutsa Dingdong Maicai pakadali pano.Ngakhale pali mphekesera zochokera kumisika ya Guangzhou ndi Shenzhen kuti Dingdong Maicai akuganiza zochoka, gululi lidakali lamphamvu kwambiri ku East China, makamaka ndi 35%.
Posafuna kuukiridwa mwakachetechete, Dingdong Maicai nayenso posachedwapa awonjezera zoyesayesa zake pamsika wa Beijing.Beijing si likulu la Meituan Maicai komanso la JD.com.
Dingdong Maicai ali kale ndi malo osungiramo katundu opitilira 100 ku Beijing ndipo wasankha Yan Xianfu, yemwe adachita bwino pamsika wa Jiangsu, kukhala wamkulu wamsika wa Beijing.
Kutsegulira kwatsopano kwa Meituan Maicai ku Hangzhou ndi Suzhou kukuwonetsa njira yake yofulumizitsa "kulowerera" pa Dingdong Maicai.
Nthawi yomweyo, chimphona china, JD.com, chalowanso kutsogolo kosungiramo katundu, kuyesa madzi pamsika wa Beijing.Owonera pamsika akuti, "Pofika kumapeto kwa Seputembala, liwiro lotsegulira nyumba yosungiramo katundu la JD.com ku Beijing linali locheperako kuposa momwe amayembekezera, kumbuyo kwa Meituan Maicai, mwina kukumana ndi zovuta zina.Pakadali pano, JD.com yatsegula nyumba zosungiramo zinthu zosakwana 20 pamsika wa Beijing. "
M'misika yamakono, kaya ndi chakudya chatsopano kapena mafakitale ena, chitukuko chimafuna kuphatikiza kwapaintaneti ndi kulumikizidwa kwapaintaneti, kutengera ubwino wa zonse ziwiri kukweza mabizinesi ndikukulitsa bizinesiyo.
Mwachidule, Meituan Maicai akufulumizitsa masanjidwe ake adziko potsegula malo atsopano ku Hangzhou.Komabe, kugonjetsa Dingdong Maicai ku East China ndikovuta chifukwa chakuchita bwino kwa omaliza komanso zabwino zakomweko.Kuphatikiza apo, kulowa kwa JD.com pamsika waku Beijing wokhala ndi malo osungiramo zinthu zakutsogolo kumakulitsa mpikisano.Pamene makampaniwa akuchulukirachulukira komanso mpikisano ukukulirakulira, msika wazakudya zatsopano za e-commerce upitilira kukula ndikusintha.
Nthawi yotumiza: Jul-15-2024