Mawu Oyamba
Banja la Xu Guifen, lomwe limayang'anira Huangshanghuang (002695.SZ), lodziwika kuti "Queen of Marinated Food," layambanso mkangano.Pa Seputembara 22, Huangshanghuang adawulula zambiri za malo achinsinsi, pomwe banja la a Xu Guifen lidalembetsa kwathunthu kuperekedwa kwa yuan 450 miliyoni komwe kudakhazikitsidwa miyezi isanu ndi inayi yapitayo.
Mkangano Wozungulira Malo Achinsinsi
Kuyika kwachinsinsi kumeneku kwadzetsa kukayikira pazifukwa zingapo.Choyamba, mtengo wa Huangshanghuang pakali pano ndiwotsika kwambiri, ndipo mtengo woyika chinsinsi wa 10.08 yuan pagawo ndikuchotsera 10.56% pamtengo wapano.Kusunthaku kwadzutsa kukayikira kwa olamulira enieniwo.Kachiwiri, ndalama zomwe zidzasonkhanitsidwe zidzagwiritsidwa ntchito kukulitsa kupanga ndi kumanga nyumba yosungiramo zinthu.Komabe, kugwiritsa ntchito mphamvu kwa kampaniyi kwatsika kwambiri m'zaka zaposachedwa, ndi mapulojekiti angapo omwe sakufikira pakuyembekezeka kapena kuthetsedwa.Kodi pali kufunikira kwa kukulitsa kwina?
Xu Guifen, wotchedwa "Mfumukazi Yazakudya Zam'madzi," adayamba ulendo wake wazamalonda ali ndi zaka 42 atachotsedwa ntchito, ndikusintha bizinesi yake yazakudya zam'madzi kukhala bizinesi ya mabiliyoni ambiri ndikupanga banja lambiri la mamiliyoni mazana.Koma tsopano, bizinesi yazakudya zam'madzi sinso yophweka.Kuchita kwa Huangshanghuang kwatsika kwambiri, pomwe phindu lonse mu 2022 lidatsika mpaka 30.8162 miliyoni yuan, mbiri yotsika.Masitolo atatsekedwa kwakanthawi kochepa, banja la a Xu Guifen lidayambiranso ntchito yokulitsa mu 2023, ndikutsegula masitolo atsopano 600 mu theka loyamba la chaka, koma ndalama zidachepa m'malo mowonjezeka.
Kuchokera Wantchito Wochotsedwa Kupita Ku Mfumukazi Yazakudya Zam'madzi
Moyo wa Xu Guifen wakumana ndi zovuta zambiri.Wobadwa mu Okutobala 1951 m'banja la ogwira ntchito awiri, adapeza ntchito yake yoyamba yokhazikika mu 1976 pamsika wamasamba chifukwa cha gulu la abambo ake.Kulimbikira kwake kudapangitsa kuti asamukire ku Nanchang Meat Food Company mu 1979, zomwe zidapangitsa kuti ayambe kuchita nawo bizinesi yazakudya.Mu 1984, adasankhidwa kukhala woyang'anira sitolo.
Komabe, adakumana ndi vuto la kuchotsedwa ntchito mu 1993 ndipo adakakamizika kusiya kampani yazakudya.Atakumana ndi zosankha zochepa, Xu Guifen adatembenukira kubizinesi, kuyang'ana kwambiri bizinesi yazakudya zam'madzi.Adabwereka 12,000 yuan ndikutsegula Huangshanghuang Roast Poultry Shop yoyamba ku Nanchang, ndikuyika maziko a ufumu wake wazakudya zam'madzi.
Pofika m'chaka cha 1995, Huangshanghuang anayamba franchising.M'zaka zitatu zokha, idakula mpaka masitolo opitilira 130, ndikupanga ma yuan miliyoni 13.57 pakugulitsa ndikusangalatsa ku Jiangxi.Pansi pa utsogoleri wa Xu Guifen, Huangshanghuang adawonekera pagulu mu 2012, adapeza ndalama zokwana yuan 893 miliyoni ndi 97.4072 miliyoni yuan mu phindu la chaka chimenecho.
Pamene machitidwe a Huangshanghuang adakhazikika komanso ndalama zikukulirakulira, Xu Guifen adapereka udindo kwa mwana wake wamwamuna wamkulu, Zhu Jun, mu 2017, yemwe adatenga udindo wa wapampando komanso manejala wamkulu.Mwana wake wachiwiri, Zhu Jian, adakhala wachiwiri kwa tcheyamani komanso wachiwiri kwa manejala wamkulu, pomwe Xu Guifen ndi mwamuna wake Zhu Jiangen onse adakhala otsogolera.
Pofika chaka cha 2019, ndalama za Huangshanghuang zidachulukira kawiri kuyambira IPO yake, kufika pa 2.117 biliyoni ya yuan, ndi phindu la yuan 220 miliyoni.Motsogozedwa ndi banja la Xu Guifen, Huangshanghuang, pamodzi ndi Juewei Duck Neck ndi Zhou Hei Ya, adakhala m'modzi mwa mitundu itatu yapamwamba kwambiri ya bakha amchere, ndikulimbitsa udindo wa Xu Guifen ngati "Queen of Marinated Food."
Malinga ndi Wind data, ntchito ya Huangshanghuang idakwera kwambiri mu 2020, pomwe ndalama ndi phindu lonse zidafika 2.436 biliyoni ya yuan ndi 282 miliyoni yuan, motsatana.Chaka chimenecho, banja la a Xu Guifen linakhala pa nambala 523 pa List of Hurun Rich List ndi chuma cha yuan 11 biliyoni.Mu 2021, Xu Guifen ndi banja lake adalembedwa pa 2,378th pa Forbes Billionaires List ndi chuma cha 1.2 biliyoni US dollars.
Vuto Lokulitsa Kukula kwa Mphamvu za Yuan 450 Miliyoni
Pa Seputembara 22, Huangshanghuang adalengeza kumalizidwa kwa malo achinsinsi, kudzutsa nkhawa chifukwa cha mtengo wotsika wolembetsa.Mtengo wa 10.08 yuan pagawo lililonse unali kuchotsera kwa 10.56% pamtengo wa 11.27 yuan pagawo lililonse patsiku lotulutsa.Zachidziwikire, mtengo wamasheya a Huangshanghuang ndiotsika kwambiri, pomwe mtengo woyika anthu wamba ndiwotsika kwambiri kuposa mtengo wotsika kwambiri wapachaka wa 10.35 yuan pagawo lililonse.
Kuphatikiza apo, magawo onse adalembetsedwa ndi Xinyu Huangshanghuang, olamulidwa ndi banja la Xu Guifen.Magawo omwe amagawana nawo akuwonetsa kuti banja la Xu lili ndi magawo ambiri ku Huangshanghuang Gulu, lomwe limakhala ndi 99% ku Xinyu Huangshanghuang.
Ndalama zomwe zasonkhanitsidwa zidzagwiritsidwa ntchito pama projekiti atatu: ntchito yopha bakha ndi kukonza zinthu ndi Fengcheng Huangda Food Co., Ltd., pulojekiti yokonza chakudya yamatani 8,000 yopangidwa ndi Zhejiang Huangshanghuang Food Co., Ltd. pulojekiti yomanga malo osungiramo chakudya ndi malo ozizira opangidwa ndi Hainan Huangshanghuang Food Co., Ltd.
Komabe, m'zaka zaposachedwa, ntchito ya Huangshanghuang yakhala ikutsika.Mu 2021, ndalama zomwe kampaniyo idapeza komanso phindu lake zidatsika mpaka 2.339 biliyoni ndi 145 miliyoni, kutsika ndi 4.01% ndi 48.76% motsatana.Kutsikaku kudapitilira mu 2022, pomwe ndalama ndi phindu lidatsikira mpaka 1.954 biliyoni ya yuan ndi 30.8162 miliyoni yuan, kutsika 16.46% ndi 78.69%.
Ndi kuchepa kwa ntchito, mphamvu ya Huangshanghuang yogwiritsira ntchito mphamvu inatsikanso kuchokera ku 63.58% mu 2020 kufika ku 46.76% mu 2022. Ngakhale kusunga mphamvu ya matani 63,000, kukwaniritsidwa kwa ntchito zatsopano kudzawonjezera mphamvu ndi matani 12,000, kufika pa matani 75,000.Ndi kuchuluka kwaposachedwa komwe kumagwiritsidwa ntchito, momwe mungagaye kuchuluka kwachulukidwe kudzakhala kovuta kwa Huangshanghuang.
Mu theka loyamba la 2023, mapulojekiti ena adalephera kukwaniritsa zomwe amayembekeza kapena adathetsedwa chifukwa chosakwanira.Malinga ndi lipoti la semi-chaka la 2023, "pulojekiti yopangira nyama ya matani 5,500" ndi "ntchito yopangira nyama ya matani 6,000 ku Shaanxi" sidafike pakuyembekezeka, pomwe "nyama yamatani 8,000 ndi zina zophika zophika. ntchito” inathetsedwa.
Komanso, kuchepa kwa magwiridwe antchito kudapangitsa kuti masitolo atsekedwe.Kumapeto kwa 2021, kampaniyo inali ndi malo ogulitsa 4,281, koma chiwerengerochi chidatsika mpaka 3,925 pofika kumapeto kwa 2022, kuchepetsedwa kwa masitolo 356.
Mu 2023, Huangshanghuang adayambiranso njira yake yowonjezera sitolo.Pofika kumapeto kwa Juni 2023, kampaniyo inali ndi malo ogulitsa 4,213, kuphatikiza malo ogulitsa 255 omwe amagwiritsidwa ntchito mwachindunji ndi malo ogulitsa 3,958, okhala ndi zigawo 28 ndi mizinda 226 m'dziko lonselo.
Komabe, chiwerengero chenicheni cha masitolo atsopano sichinali kuyembekezera.Huangshanghuang anakonza zoti atsegule masitolo atsopano a 759 mu theka loyamba la 2023 koma anatsegula 600. Ndalama za theka loyamba la 2023 zinasonyeza kuchepa pang'ono, ngakhale kuti chiwerengero cha masitolo chikuwonjezeka.
Ndi kuchepa kwa mitengo yogwiritsira ntchito mphamvu komanso kukula kwa sitolo sikungathe kulimbikitsa ndalama, momwe mungatsogolere Huangshanghuang kubwereranso pakukula ndizovuta kwambiri kwa mtsogoleri wa m'badwo wachiwiri Zhu Jun.
Nthawi yotumiza: Jul-04-2024